Dysclaimer: May have caught pneumonia raging around. Going to public health center for stabbing. Not responsible for readers catching one.
Sometime back the ads appeared in the middle of telly programs, appearing superimposed in the corners being mostly promotions of upcoming shows etc. But elections are on, so:
Watching another rerun of Coppola’s ‘Apocalypse Now’ and notably the scene of helicopters attacking coastal village accompanied by Wagner’s ‘Valkyries’, I had an attack of uncontrollable chuckle seeing a political promotion filling almost a quarter of screen; amidst the fire and ‘Valkyries’ and flying machines and explosions and running people someone had decided to get another message through.
I find it hard to believe the party in question would have asked this specific spot; but who knows? Maybe they ended up selecting a ‘smashing’ promotion in a scene they saw as a real ‘hurrah’…
Then I noticed British BBC’s typo within the article about CERN Large Hadron Collider being restarted, headlined about ‘Large Hardon Collider’. Irresistible? Let the nerds rage? Nuff said, I still have trust into pubic broadcasting corporations.
Yet another headline, translated word by word:’Motorist hits cyclist – gets thrown onto the hood’. Who was thrown? And where could I obtain that sturdy bicycle(unless was parked against a wall)?
Reading about 2015 Pulitzers in our news I noticed a place I had not heard of: The Public Service Pulitzer went to ‘The Post and Courier of Charelston’. Laid a bet against myself that it will not be corrected (‘not relevant from our vantage point’). Still, it was all about Journalism. Chuckles.
Our very local newspaper earned nationwide attention by publishing a big elections report, except being the one about previous elections 4 years ago. Headline had been modified, though.
Is it just result of frantic working? Is this really that important? They still get paid and that’s what matters anyway. Actually it’s not long ago our Institute for the Languages changed their recommendations in favor of a constant incorrect verb usage. I agree that it was rather natural process in certain limits.
Lately I read an annoyed editor’s complaint about ‘language cops’, those darn individual perfectionists who demand correct writing and make earning a living difficult. Deserved a chuckle. No typos there, though.
Still, perhaps newspapers and other media could adapt and switch their public written quality principles with a line ‘occasionally illiterate if not funny’? It wouldn’t hurt, by now hardly any newsroom has crashed due readers leaving for few typos. Haven’t seen anyone returning printed paper due typos either.
In the end losing quality may not be one separate case. At worst it is an echo of growing slack everywhere despite processes and requirements. And everyone just gets used to it as part of everyday activities.
Reckless intimidation, but couple of years back there was just another friday for plumbers fixing a leak in one apartment and leaving for nice weekend, pipes untightened and us with nine other apartments to refugee status for a few months. Still, ‘it didn’t kill anyone, did it?’. Less nice reminder, though.
And one more with elections: Two of the biggest runners got caught with something they explain with ‘being just sloppy’: Strongly for domestic employment, they had promotion material manufactured abroad. It was only lucky that this carelessness led to notable savings by cheap labour.